The Money Question: What Should A Yoga Therapist Charge?

In this segment, Brandt discusses hourly rates and a yoga therapist salary for both a private Yoga Therapy practice and a Yoga Therapy clinic.

Transcription

Brandt: So, what was your question? You were asking about rates?

Student: Yes, how do you guys decide to set your yoga therapy rate.

Brandt: You have two options, but for private rates, I would look at what acupuncturists charge, massage therapists charge, and psychotherapists charge, because, you know, like in New York City, people get $120, or $150, or $200 an hour. You know what I mean?

Student: Yes.

Brandt: Two hours away, where I live, people get $90. If I went an hour and a half from my house to Vermont, people are probably more likely to get $75, as you are getting further away from the cities.

Student: Okay.

Brandt: But, I would look at it that way. And the other option is something I’m working on now, is doing it in a different style – like a clinic style – where it depends on how much money you need, but where you set up a Yoga Therapy clinic or a couple of clinic days, and you do shorter appointments and charge less. So, I’m going to be giving everyone protocols for that because I’m working on that right now, sort of ironing that out. It’s also a good way to get into the community. So, a lot of other alternative medical professionals work that way, where you have for example two days a week of regular office hours and you charge your full rate, let’s say that’s $90 an hour, and then you have a Yoga Therapy clinic day where people can come for half an hour for $30 for example, so you’re working with both sets of populations. So, that would be another way to think about it.